Wednesday, October 10, 2018

A current AIM Program International Equity Holding: MercadoLibre, Inc. (MELI) by: Arsh Salwan. "MercadoLibre Might Need to be Set Free"


 MercadoLibre, Inc. (MELI, $353.90): “MercadoLibre Might Need to be Set Free”
By: Arsh K. Salwan, AIM Student at Marquette University

  
Disclosure: The AIM Equity Fund currently holds this position. This article was written by myself, and it expresses my own opinions. I am not receiving compensation for it and I have no business relationship with any company whose stock is mentioned in this article.

 Summary:

MercadoLibre, Inc. (NASDAQ: MELI) is a company located in Latin America that operates in the e-commerce area. MercadoLibre is a marketplace platform where consumers can buy and sell products.

• MELI offers six e-commerce services: Marketplace, Classified Services, Payments, Advertising, Online Webstores and Shipping. The company is broken down into two segments: Marketplace (60% of revenue) and Non-Marketplace (40%).

• MercadoLibre has had a solid revenue stream with a 3-year CAGR of 28.96% and is expected to continue to grow.

• The company launched their same-day delivery tool in late August, MercadoEnvios Flex. This will allow independent carriers to pick up and deliver products within the same day to customers.

• MELI officially launched their QR-code payment tool. Management believes that 25% of Brazillian smartphones carry at least one of MercadoLibre’s apps which will be compatible with the new QR feature.

• The stock price has increased by 9.71% YTD.

Key points:

Within the last couple of years, MercardoLibre has emerged as one of the world’s many e-commerce giants. With the revenue primarily coming from Brazil (59.5% as of FY17), Argentina (25.7%), and Mexico (6.2%), the company has capitalized on the emerging markets. 2017 was considered to be MercardoLibre’s breakout year, reporting 65.57% YoY revenue growth.  Most of this growth was credited to the increase in users in MercadoLibre’s mobile phone applications.

The good news for MELI is that growth has continued: YoY growth was 17.18% and 5.95% in Q1 and Q2 of 2018, respectively. The bad news for MELI is that expenses grew at a very large amount, resulting in negative Operating Income for Q1 and Q2 of -29.42 and -28.24, respectively.  Because of the recent poor performance, MELI missed earnings in Q4 2017, Q1 2018, and Q2 2018. The company attributed these results to abrupt changes in the cost structure due to their free shipping offering that was in rapid expansion.

Some of the risks that MercadoLibre faces are regulation changes from the government, increased control of tax collection, currency risks, and increased competition. Along with these risks, the company faces shipping cost risks. Over the past two quarters, two events had significant impact of cost of goods sold: a price hike from a postal partner and a strike called by truckers during the second quarter.

On the bright side, the company can capitalize on future growth by way of product launches such as the new QR features, and geographic expansion. In Q2 2018, the company announced YoY growth of 71% in Mexico, 51% in Colombia, 42% in Chile, and 84% in Uruguay. Management also expects their MercadoPago payment service to benefit from the overall increase in marketplace volume.

What has the stock done lately?

MercadoLibre has had a tough previous couple of quarters resulting in lower than expected earnings in the last three quarters. MELI announced earnings on August 8th 2018 for Q2 2018, from August 9th-20th, the stock price dropped ~17%. Since then, the price is up around 11%.

Past Year Performance:

MELI’s stock price has increased 9.71% YTD, however, the stock should be watched closely due to the recent volatility. For example, on March 9th 2018, the share price reached $413.94, 14.5% above where it currently sits. The price has fluctuated since the end of August but shows signs of stability.


Source: FactSet
My Takeaway:

With MercardoLibre’s historic growth, it has been a great story and interesting company to study. Recent tax increases, currency fluctuations, and increased shipping costs have drawn eyes to the company as these have caused the missed earnings expectations in the previous 3 quarters. Something to watch, however, is the impact of the the same day shipping program as well as the newly introduced QR code functions. Due to these factors, I recommend a hold position on MELI. It will be interesting to see how the company performs in Q3.


Source: FactSet